During this week’s BlackBerry Developer Conference in San Francisco, Research in Motion unveiled a number of new APIs related to the new BlackBerry OS version 5.0 and developer tools including revamping the BlackBerry Java Plug-In for Eclipse which will also get a GUI Builder. APIs include three new location-based services include cell site geolocation, reverse geocoding and estimating travel time between locations, in app advertising and billing, expanding the Push Service API to third-party developers, and OpenGL ES support which will allow for 3D games.